Future Wealth
Brand Identity

The aim of this project was to create a younger, less formal sub-identity for Future Wealth Management – reusing core elements with bolder type, refined layouts, and simple illustrations for a more approachable first impression.

Illustration of two women talking, with the word 'FUTURE' in the center.
Laptop screen displaying a website with the text "Join the next St. James's Place Entrepreneur Club" and a cartoon illustration of four diverse people in blue shirts, standing confidently, against a beige background.
Two smartphones floating against a beige background, displaying digital reports titled 'Future' for an annual account report, with illustrations of people and objects related to reading and writing.
Three slides of a presentation about buying your first home, featuring an image of a row of houses, a graphic of a house with money on the roof, and a chart showing clients saving money with a lifetime ISA.
A brochure titled 'Policies & Procedures' with a photograph of a bridge against a sunset sky, laid out on a blue surface among other similar brochures.
Screenshot of a LinkedIn profile page belonging to Jordan Lawrence DipPFS, a financial planner at Future Wealth Management, with sections for connection options, featured posts, and suggested people to connect with.
Illustration of a happy family with two parents and a child, sitting together, with text that reads 'The easier way to create your future' and 'FUTURE' at the bottom. The background is blue.

Jordan L. – Future Wealth Management, Financial Partner

“We approached Kane for a complete identity package and we were very happy with the work he delivered! He’s very easy to communicate with, and extremely knowledgeable – his work is superb!”

What next?

Logo of Virtus with a stylized blue letter V and the word 'VIRTUS' in bold white letters on a digital, grid-like background.

Enhance-d
Brand Identity

A person holding a smartphone displaying a blood glucose tracking app with a graph and a reading of 110 mg/dL, outdoors on a dirt path.

Supersapiens
Brand, Digital & Print